We are a pleasure and leisure company. We provide consumers around the world with products, content and experiences that help them lead happier, healthier and more fulfilling lives. Our flagship consumer brand, Playboy, is one of the most recognizable brands in the world, driving billions of dollars annually in global consumer spending with products and content available in approximately 180 countries.

Our mission — to create a culture where all people can pursue pleasure — builds upon almost seven decades of creating groundbreaking media and hospitality experiences and fighting for cultural progress rooted in the core values of equality, freedom of expression and the idea that pleasure is a fundamental human right.

Pleasure for All.

Learn more here.

By the Numbers

97%
GLOBAL UNAIDED BRAND AWARENESS
$1B
CONSUMER ECOMM SPEND IN CHINA
1M+
ACTIVE DIGITAL COMMERCE CONSUMERS
180+
COUNTRIES WHERE PLAYBOY-BRANDED PRODUCTS ARE SOLD
Top 20
MOST LICENSED BRAND IN THE WORLD
~50M
GLOBAL SOCIAL MEDIA FANS
As of June 2021

Our Products

sexual wellness

Sexual Wellness

Everything one needs to connect more intimately and experience deeper romance.

Style and Apparel

Style & Apparel

Inspiring self-expression with the latest fashion and accessories.

lifestyle and gaming

Gaming & Lifestyle

Indulging in the good life at home and at play.

beauty and grooming

Beauty & Grooming

Celebrating individuality through cosmetics, skincare, and fragrance.